Scott BecherNov 11, 20201 min readWINSIGHTS: MLB's Top Twitter Partnerships Of 2020Breaking through the Twitter clutter isn't easy. Yet three Major League Baseball partners cracked the code in 2020 -- Taco Bell, Bud...
Scott BecherNov 10, 20201 min readWINSIGHTS: MLB 2020 Fan Social EngagementMajor League Baseball remains a powerful draw for its marketing partners. Custom Twitter engagement analysis by the great team at Zoomph...
Scott BecherOct 20, 20201 min readWINSIGHTS: Andrea Kremer Shares A Me Too ConcernAndrea Kremer has benefited from many career mentors, and is paying it forward. One worry she discusses involves the continued importance...